A partnership bronzed in tradition
ATCO is the longest running sponsor of the Greatest Outdoor Show on Earth.
We’ve been committed to our partners, employees, customers, and communities for over seven decades, firm in the promise that we’re always there, anywhere.
So much has changed and evolved since the inception of ATCO, but our partnership with the Calgary Stampede remains strong. As the longest consecutive partner of the Calgary Stampede, we look forward to getting involved and welcoming visitors from around the world every year.
ATCO supports the Calgary Stampede in three ways that reflect our business and our commitment to the communities where we live and work. Learn more about the ATCO as the Official Supplier of modular building units, our ATCO Lost Kids program and the Chuckwagon Championship sponsor below.
The ATCO Lost Kids program reunites little buckaroos with their herds
In the fun and excitement of the Greatest Outdoor Show on Earth, it’s pretty easy for a cowpoke to wander away from their parents. Since 1993, ATCO has reunited countless families at Stampede Park, thanks to our ATCO Lost Kids program and the steady horsepower of their volunteers.
You’ll find kiosks stationed at all park entrances where they can tag your child with an ATCO Lost Kids wristband bearing your phone number. You’ll also want to pick up an information card with important phone numbers and directions to the ATCO Lost Kids Centre.
Their staff is specially trained to run the ATCO Lost Kids Patrol team that survey the grounds and escorts unattended children to the ATCO Lost Kids Centre. Not only is the Centre run out of a versatile, high-quality ATCO modular structure… it’s also full of activities to calm any cowpokes who might be a little spooked as they wait to be reunited.
The Greatest Outdoor Show on Earth’s great indoors
When it comes to hosting a successful event like the Calgary Stampede, there are some things you just can’t do in the wind, rain or blistering sun. Things like, host a world-class performer in a private green room before their show, treat festival-goers with first aid, corral buckaroos-on-the-loose, or… answer the call of nature!
ATCO’s modular structures support a variety of essential operational functions for the 10-day celebration. But the Stampede isn’t our first rodeo. We’ve been supplying custom-built modular units for a variety of special events and festivals for more than 75 years.
Our customers need high-quality, flexible and cost-effective buildings for an incredible array of needs. Our modular structures simplify event logistics, reduce costs and provide turnkey solutions. Each one of our modular structures is constructed from high-quality materials and features custom design options.
Learn more about our modular units, and how we can support your event needs.
Chuckwagon drivers get where they’re going on time, we’ve learned.
Did you know, that before 1940 when ATCO took over the Championship Chuckwagon trophy sponsorship, the winning driver was awarded a gold watch?
The world’s first Chuckwagon Race was staged at the Calgary Stampede in 2023, and this year, they’re celebrating 100 years of thundering hooves and roaring crowds. As the longest running sponsor of the ‘Greatest Outdoor Show on Earth’ with our sponsorship of the Championship Chuckwagon trophy sponsorship dating back to 1940, we’re darn proud to be part of the heritage, spirit, and passion of the sport.
ATCO proudly displays one of each bronze series at our offices and the Stampede keeps another on display in the BMO Centre, in case you want to check them out when you’re at Stampede Park!